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If you’re looking for some ideas that can help you earn passive income from the comfort of your own home, then this article highlighting digital product ideas to sell on Etsy might be of interest to you. It is a creative way to make money, so take a brief look at this selection of 60 digital product ideas to sell on Etsy that make passive income.

1. Art Prints

Art Prints

Art prints are a great way to make passive income on Etsy. You can sell your art or sell art prints of other people’s work. If you’re looking for inspiration, try searching for “art prints” in the search bar at the top of Etsy—you’ll find plenty of products already selling well!

2. Birthday Cards

Birthday Cards

Birthday cards are another fantastic product to sell on Etsy. They’re relatively easy to make, and there’s a big market! People love sending birthday cards in the mail! You can also package your cards with other items like candy or little trinkets to increase their value and make them more appealing to customers.

3. Birthday Invitations

Birthday Invitations

If you’re ambitious and want to start making real money from your Etsy store, consider making birthday invitations! People love getting personalized invitations for their birthday parties. If you have any graphic design skills or can learn how to use a program like Adobe Illustrator or Photoshop, this might be worth considering for your business plan.

4. Website Themes

Website Themes

Your website is the first thing people will see when they visit your shop, and it needs to be professional and easy to use. Most people don’t have the time or the skill to create their WordPress theme, so they’ll turn to you for help.

5. Party Banners

Party Banners

These are a great way to make extra money on Etsy. You can sell them as a bundle or individually. If you sell them as a bundle, you can give your customers the option of choosing which banner they want from the set. For example, if you have three different types of party banners available, you could give customers a choice between those three options. This way, they get to pick which one they like best, and it will help them feel more comfortable about their purchase by giving them a chance.

6. Party Decor

Party Decoration

This is another good category for making passive income with your Etsy shop because it’s something that people tend to use frequently at parties and other events. You can offer several different items in this category such as balloons, centerpieces or table decorations (like plates), cake stands with candles on top (for birthdays), cake pops (for birthdays too), paper plates/cups/utensils/napkins (for any event). The possibilities are endless!

7. Party Invitation

Party Invitation

If someone has invited friends over for a party and needs something printed out quickly beforehand, why not offer them something already done ahead of time.

8. Workbooks


These are great if you have kids in school who need extra help with math or reading comprehension–you could even make some of these workbooks for adults who need help learning English as a second language or learning how to read Japanese characters better (I’m looking at my Japanese friends here).

9. Wedding Signs

Wedding Signs

If you’re married or planning to get married soon (or if you know someone who is), then this idea is perfect for you! You can create custom signs that say things like “Happy.

10. Knitting Patterns

Knitting Patterns

If you’re a knitter, you know how painful it is to figure out exactly how to get started with a new pattern. That’s why knitting patterns are so valuable—they help people learn how to knit without jumping through hoops trying to figure it out on their own.

11. Leather Making Patterns

Leather Making Patterns

Leather-making patterns are just as popular as knitting patterns. They serve the same purpose: helping people learn how to do something new without spending hours doing research and trial-and-error experimentation.

12. Lightroom Presets

Lightroom presets help photographers quickly and easily modify the look of their photos in Adobe Lightroom by applying premade adjustments with just one click! They’re trendy because they save so much time and effort for photographers who don’t have time (or patience) for advanced editing techniques like adjusting curves or cloning out blemishes manually every time they want a new look for their photos.

13. Meal Plans

Meal Plans

Meal plans are another great way for people who enjoy cooking but don’t have time to develop new recipes on their own.

14. Phone Wallpaper

Phone Wallpaper

Whether it’s a pattern or an image, phone wallpaper can be personalized and unique—and it’s something people can’t live without!

15. Pinterest Templates

Pinterest Templates

If you’re good at graphic design, consider creating templates that people could use in their projects on Pinterest. This would be especially helpful if you have experience with graphic design software like Photoshop or Illustrator.

16. Planner Inserts

Planner Inserts

Planner inserts are another common type of Etsy product because they’re so customizable! You could offer different kinds of inserts based on those subjects if you’ve got expertise in a particular area—like travel planning or meal planning.

17. Printable Backdrop

Printable Backdrop

Printable backdrop templates are another popular product on Etsy because they can be customized for every occasion! If you’re an artist or graphic designer.

18. Printable Envelopes

Printable Envelopes

Create and sell printable envelopes in any shape, size, or color that you can imagine. This is a great way to make some extra money while still having time to enjoy your life!

19. Printable Photo Props

Printable Photo Props

Please take photos of your customers’ pets, children, friends, or family members and make them into adorable props for their next photoshoot! These are perfect for parties or gifts for friends and family members who want to remember their loved ones forever.

20. Printable Stationery

Printable Stationery Thank You Note

Create and sell printable stationery such as cards, invitations, thank-you notes, labels, and more! This is a fun way to add some personality to your business while making some extra cash simultaneously!

21. Printable Stickers

Printable Stickers

Printable stickers are great for adding a little bit of fun in any situation: stick them on your lunchbox or backpack; stick them up on the wall; go crazy with them! These are fun ways to express yourself without breaking the bank (or getting caught).

22. Quilt Patterns

Quilt Patterns

Quilts are in right now, and they’re a great way to make passive income. You can use your quilting patterns or create new ones based on current trends. You can even sell quilt kits, where you provide all the materials needed for someone to complete their quilt.

23. Quote Prints

Quote Prints

Quote prints are another great option if you want to make passive income with Etsy. They come in many different styles and colors, so you’ll have no trouble finding one that fits your brand or style!

24. Resume Templates

Resume Templates

Resume templates are a great idea because everyone needs them! If you have any design experience, this could be an excellent way for you to make some extra money without too much effort on your part—you have to find the right people looking for resume templates who would be willing to pay for yours!

25. Selfie Frames

Selfie Frames

Selfie frames are another fun option if you want to make passive income with Etsy! Selfies are popular now more than ever before, so why not take advantage of them? It’s also easy enough for anyone who wants one of these frames.

26. Sewing Patterns

Sewing Patterns

Sewing is a popular hobby for many people, and there are tons of patterns that you can sell on your Etsy store.

27. Shower Invitations

Shower Invitations

Shower invitations are another category that will be popular with customers, especially if they’re looking for something cute and simple.

28. Snapchat Filters

Snapchat Filters

Snapchat filters are also a great product idea if you want to sell digital items but don’t want to spend too much time designing them yourself (or don’t have the skills).

29. Social Media Templates

Social Media Templates

Social media templates are another easy way to sell digital products on Etsy without spending too much time developing them yourself—and they’ll probably sell well too!

30. Party Signs

Party Signs

Party signs are another significant category of digital products that will make you money while being easy enough for anyone (even someone who has never done this before) to create themselves using an online platform such as Canva or Adobe.

31. Clip Art

Clip Art

The clip art is a great product to sell on Etsy. It’s affordable and easy to produce, and many people want to buy it.

32. Coloring Pages

Coloring Pages

Coloring pages are another item that can be produced quickly and easily, and they can be sold for a decent amount of money on Etsy.

33. Craft Patterns

Craft Patterns

Craft patterns are yet another product that you can make pretty quickly and easily, and they’re in high demand by crafters who want to make unique crafts for themselves or their loved ones.

34. Crochet Patterns

Crochet Patterns

Crochet patterns are another popular product for sellers on Etsy—they’re pretty in demand, especially among people who enjoy crocheting but don’t want to spend hours upon hours working through complicated instructions or complex patterns.

35. Digital Papers

Digital Papers

Another popular item on Etsy is digital papers—these can be used by graphic designers or anyone else who wants access to high-quality paper backgrounds without spending time and money printing them out themselves!

36. Ebooks


Ebooks are a great way to make passive income on Etsy because they’re cheap to create and easy to sell. There are a lot of topics you can write about that will be famous, including:

  • How to make your ebooks
  • How to promote your ebooks on social media
  • How to find clients for your services (like writing or editing)
  • How to use Excel effectively in your business

37. Embroidery Patterns

Embroidery Patterns

Embroidery patterns are another great way to make passive income on Etsy because they’re relatively inexpensive to create and easy to sell. You can sell embroidery patterns for nearly any type of clothing item or any other kind of fabric decoration you can think of. For example:

  • Clothing for children and babies (toddlers)
  • Socks (knit & knit-picker)
  • Pillows (handmade & store-bought)

38. Etsy Banners

Etsy banners are another great way to sell digital products on Etsy! They’re easy to make and require only minimal design skills—and best of all, they’re quick sales with high-profit margins!

39. Excel Templates

Excel templates are another great way to sell digital products on Etsy! They can be used for anything from marketing campaigns to invoicing software—and they’re easy to create with just a little bit of knowledge in MS Office software like Word or PowerPoint (to which most people already have access)

40. Facebook Templates

Create fun Facebook templates that others can use as profile pictures, cover photos, and more!

41. Business Cards

Business cards are a great way to brand yourself as an expert in your industry. You can include your website and social media links on the card, which will drive traffic back to your site, or you can use it as a calling card for when you meet someone in person who might be interested in your products.

42. Business Logos

Business Logos

Logos are often used for branding purposes, but they also remind who you are and what your business does (especially if it’s something complex). This can help you stand out from competitors and give potential customers confidence that they’re getting exactly what they want from you.

43. Business Planners

Business Planner

If you’ve been selling planners for years, digital planners may seem like an obvious choice—but there are some significant benefits to offering both versions! For example, if someone buys one of your digital planners but wants some paper copies so they can share with friends or family members, they’ll already have those handy!

44. Cash Envelopes

Cash Envelopes

If you’re selling goods online, all payments must go through Paypal or another secure payment processing system like Stripe or Square.

45. Wedding Invitations

Wedding Invitations

Wedding invitations are another great option for passive income because they’re relatively simple to make—but most people don’t know where to start or how much it’s going to cost them in time and money until they’ve already started working on their design! If they come across yours while searching for wedding invitations online.

46. Thank You Cards

Thank You Cards

These are similar to sympathy cards—you need a premade design that you can then sell as-is on Etsy. Again, this doesn’t require any extra work from you beyond finding a good supplier and buying enough stock for your orders!

47. Sympathy Cards

Sympathy Cards

Sympathy cards are a great way to make money without spending too much time making new designs yourself. You need to find a good supplier of premade layouts, then sell them as-is on Etsy.

48. Build Plans

If you’re handy and love to build things, then the Etsy shop for you is to create plans for others to follow. You could make step-by-step instructions for building a shed, birdhouse, or even a DIY planter box. This is a prevalent type of product and one that can have great success.

50. Checklists & Trackers


Etsy is also a great place to sell checklists and trackers. These are especially useful if you have an audience that wants to get organized but doesn’t know how or where to start. You can make checklists for any number of things—withdrawing money from the bank, keeping track of your finances, planning for retirement (the list goes on!). Anything that requires some organization can benefit from having a checklist or tracker explicitly made for them.

51. Flash Cards

Flash Cards

Do you have a background in education? Make your flashcards available as digital downloads, and you can sell them again and again. You can easily create them on your computer or tablet or use a program like Canva to design them without any fancy software.

52. Fonts


You can earn passive income by creating fonts and selling them to other designers on Etsy if you’re a designer. Use an online font generator like ReciteThis to generate the font using your handwriting, then upload it for sale on Etsy.

53. Funny Cards

Make someone’s day by designing and selling funny greeting cards online. You can use your photos and memes or find free images online in your designs. You can also make cards with clever puns, jokes, and quotes—make sure the copyright allows for commercial use so you can sell your creations as digital files on Etsy.

54. Gift Tags

Gift tags don’t have to be boring! Whether you need a custom tag for yourself or want to sell fun holiday gift tags online, it’s easy to design them yourself with Canva or Photoshop.

55. Greeting Cards

You can make greeting cards for all occasions and sell them on Etsy if you’re good at graphic design.

56. Holiday Cards

People love sending holiday cards to their friends and family! Consider making some to sell.

57. Instagram Story Highlights

Instagram stories are popular right now, and people want to keep their followers engaged by updating them regularly. If you’re good at creating graphics, consider selling premade Instagram story highlights that people can upload straight from their phones!

58. Instagram Templates

Like Instagram story highlights, you can also create templates for IG posts—these can be used by bloggers, brands, or anyone else who wants to keep their feed looking cohesive without having to design each post themselves!

59. Invitation Templates

There are many different types of invitations people might need—graduation invitations, baby shower invitations, etc. If this is something you’re skilled in, consider creating premade templates for these events!

60. Graduation Invitations

Graduation Season is coming up! Don’t miss this opportunity to turn a profit by selling graduation invitations on Etsy. “What’s the big deal?” you might ask. As it turns out, millennials are graduating from college at higher rates than ever before. Even more, they’re turning away from traditional paper cards and opting for digital alternatives like:

  • Online graduation party invitations
  • Online graduation announcements
  • Digital graduation cards

Wrapping Up

There are a lot of digital product ideas to consider when creating your products to sell on Etsy. The key is finding a digital product idea that will be profitable enough to make passive income. You don’t want to be stuck creating digital products that aren’t generating money while you’re sleeping or spending time doing other things. Building something great requires a lot of effort and time, so the last thing you want is for it not to pay off financially.